NotPaper.

Objects made for use, in a mineral material with no wood fibre: labels, prints and bags that withstand water, grease and time.

EcoVadis Gold Featured in Luxe Pack Paris / Monaco

White NotPaper. bag revealed as a signature object
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No trees.

No water.

No chlorine.

Designed to be kept.

At a glance

What the material brings to your object.

Each backed by the proof file.

  • Waterproof

    Water beads up, the surface stays crisp.

  • Grease-proof

    Hands, creams, the kitchen: it stays presentable.

  • Tear-resistant

    It stands up to repeated handling.

  • No added lamination

    The strength comes from the material, with no bonded film.

  • Tree-free

    A mineral base, outside the scope of the EUDR.

  • No water

    Made with no process water.

  • No chlorine bleaching

    A natural whiteness, with no chlorine bleaching.

  • −23% vs virgin paper

    1.1 kg CO₂e per kg, measured by ITRI.

  • Up to −67% vs plastics

    −56% against PE and PP, −63% against PET.

  • Cradle to Cradle Bronze

    Certificate no. 9561, valid until February 2027.

  • Reusable

    One customer reuses its boxes up to 11 times.

  • Foil stamping, relief, die-cutting

    The whole language of a luxury label.

Discover the material →

Objects made for use

Objects made for use, where paper ends up as waste.

Four objects today, a fifth one soon. Each is designed for a real use, then for the next ones: objects made for use, not packaging.

The material

Stone powder.

NotPaper is made from calcium carbonate, sourced notably from marble offcuts from furniture making and construction. In plain terms: stone, given a second life.

  1. 01

    The stone

    Marble and limestone offcuts, rich in calcium carbonate.

  2. 02

    The powder

    Ground into a fine powder, it becomes the base of the NotPaper material.

  3. 03

    The object made for use

    A flexible, printable, premium material that withstands water, grease, rubbing and tearing.

Paper passes for the green choice. Yet it takes trees, water and bleaching, and the EUDR now regulates its entire supply chain.

Paper

  • Wood
  • Water
  • Chemical treatments
  • Added virgin fibres
  • Often a film to withstand water

When wet, it falls apart and quickly ends up as waste.

NotPaper.

  • No trees
  • No water
  • No chlorine agents
  • No added virgin fiber
  • No added film

It resists, it serves, then serves again.

23% less CO₂e than virgin paper. Up to 67% less than plastics, weight for weight.

Per kg of material, from raw material to factory gate. ITRI measurement (PAS 2050, ISO 14067). Virgin paper: CEPI average, Kiwa certificate K90692/01. Plastics: Columbia CCSI, 2022.

Cradle to Cradle® Bronze certified material · RoHS · REACH · 1.1 kg CO₂e/kg measured

Tested by real life

One use, then another.

Water, grease, rubbing, tearing: the resistance is in the material itself, with no added film. The object is used, then used again.

  • Waterproof
  • Tear-resistant
  • Hold
  • Reusable
Book a meeting
The Stay Bag, set in a foaming bath.

What you gain

A useful object, not future waste.

An object made for use serves once, then again. Your customers keep it, reuse it and associate it with your brand for a long time.

  1. The brand remains present

    Water, grease, rubbing, handling: the support keeps its standard.

    Your image does not degrade in the customer's hand.

  2. The object remains desirable

    Premium feel, crisp printing, paper-like finish: the support keeps its appeal.

    It extends the experience instead of being immediately discarded.

  3. Use continues

    Bag, map, card, label: the support can live beyond first contact.

    Less immediate waste, more real presence.

Show us the use case.

Let’s talk about your object.

Tell us what it must face: water, grease, cold, rubbing, hands. We will answer with a concrete direction.

  1. 01 Your object
  2. 02 Its constraints
  3. 03 The material test
  • Reply within 48h
  • On-site demonstration
  • Direct exchange with the Excelpack team

We come with the pieces. You compare them in real conditions.

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